A full service media firm combining data and analytics with traditional television, digital, and radio buying.
The days of unreadable competitive PDF's are over.
The days of unreadable competitive PDF's are over.
Amplify’s new software makes competitive tracking easier with charts for competitive spending by week, it can distinguish between broadcast and cable spending and it has the ability to filter by dollars or ratings points. Our subscribers have the data they need to make smarter decisions faster.
Amplify’s new software makes competitive tracking easier with charts for competitive spending by week, it can distinguish between broadcast and cable spending and it has the ability to filter by dollars or ratings points. Our subscribers have the data they need to make smarter decisions faster.
You can easily switch from chart view to table view featuring expandable spending data by market to show spending by the candidates and outside groups, including the variance in spending between your campaign’s supporters and your opponent’s, otherwise known as “good guy vs. bad guy” spending.
You can easily switch from chart view to table view featuring expandable spending data by market to show spending by the candidates and outside groups, including the variance in spending between your campaign’s supporters and your opponent’s, otherwise known as “good guy vs. bad guy” spending.
Amplify’s competitive software integrates the creative library right below the spending data with instant accesses to every ad on either side in the race. For the first time you can quickly match spending data to the messaging being pushed by your opponents.
Amplify’s competitive software integrates the creative library right below the spending data with instant accesses to every ad on either side in the race. For the first time you can quickly match spending data to the messaging being pushed by your opponents.
Our software also offers easy access to customizable reports so that you can quickly access the exact information you need.
Our software also offers easy access to customizable reports so that you can quickly access the exact information you need.
When determining where your resources should go, Amplify looks at screens across the board. We offer screen-agnostic media planning: doing the complex math to determine the most efficient ways to reach your targets. Then, when it’s time to pull the trigger, we’re quick to move and place our ad buy on a moment’s notice. We understand the urgency of political media, and are ready to act at breakneck speed.
Data isn’t any good if it’s not accurate and fast. Amplify puts competitive media tracking at the forefront: with a full staff dedicated to tracking the latest spending and creative action in a given race. We chase down the numbers, are hammering the phones, and up early in the morning finding spots to make sure you have the intel before anyone else.
Is your opponent up with multiple spots? A mysterious IE buying at 5pm on a Friday? Needing to split traffic across markets? We understand the big challenges and questions you face and are prepared with the answers. We help you make sense of the media landscape to make smart decisions quickly. Going beyond media planning, we provide strategic consulting on all areas of your campaign.